Articles

November 2007

Firebrand - All Ads, All The Time

Written by David Chen on November 29, 2007 | 6 comments

Firebrand recently launched with a relatively new business model: Broadcast all advertisements, all the time, but only display the ones that the company deems creative and interesting. Today, we take a look at the new service.

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The Benefits of Not Advertising

Written by David Chen on November 19, 2007 | 17 comments

The Associated Press recently published a story about a curious phenomenon: Google is one of the most lucrative ad-selling companies in the world, yet rarely indulges in buying ads for itself. Today we take a look at the advantages Google gains against its competitors by not advertising.

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Political Backlash on Reddit

Written by David Chen on November 12, 2007 | 15 comments

Unlike Digg, Reddit allows its users to submit pages from the Reddit.com URL. Often this leads to wildly popular headlines that are simply criticisms of Reddit and its voting system. While the efficacy of these critiques is debatable, it has certainly fostered a degree of openness that is very difficult to find on Digg. Today we take a look at one particular form of backlash brewing against the culture of Reddit.

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Is Your URL Digg Compatible?

Written by Muhammad Saleem on November 9, 2007 | 23 comments

Wouldn't it be a shame? You wrote a great piece, it was relevant not only for your general readership, but also for the social media audience. Not only that, but a user with a large audience wanted to submit your piece, but couldn't because of your URL structure.

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The $5 Million Viral Marketing Campaign

Written by Muhammad Saleem on November 6, 2007 | 31 comments

You may not agree with their tactics, but you can't disagree with the money. Here's a look at the Ron Paul army, their (often shady) tactics, and the return on their viral marketing blitzkrieg.

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The Qualities of a Good Digg Title

Written by David Chen on November 2, 2007 | 8 comments

Each day, thousands of stories are submitted to Digg by its users, who often have vastly different reasons for submitting them. Some use Digg as just a personal bookmarking service, while others submit their own content in the hopes that it will get attention from others. Still others just want to share good, quality content with the world. In any case, a key component of getting people to notice your story is having a good Digg title. But exactly what makes a good Digg title? This blog has written about the characteristics of good Digg titles in the past but today I thought we should take another look.

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